THE WHITE PAPER
Responsibility Driven Design for the future Self-Driving Society
Responsibility driven design for the future self-driving society is a white paper prepared by Fabio Besti and Francesco Samorè with contributions from Angela Simone and Jonathan Hankins, which analyzes advances in driverless technologies and investigates the possible impacts of this new technological phenomenon on the future society.
THE WHITE PAPER
Responsibility Driven Design for the future Self-Driving Society
Responsibility driven design for the future self-driving society is a white paper prepared by Fabio Besti and Francesco Samorè with contributions from Angela Simone and Jonathan Hankins, which analyzes advances in driverless technologies and investigates the possible impacts of this new technological phenomenon on the future society.
Mobility automatization will lead to the transformation of the society as a whole
This work is the result of the collaboration between the Giannino Bassetti Foundation and the Design School of Politecnico di Milano, for whom Self Driving Society @2030, the Final Synthesis Laboratory of the Master in Integrated Product Design took place in November 2017, created and coordinated by prof. Giulio Ceppi.
Mobility automatization will not only have an impact on the transportation industry itself, it will lead to the transformation of the socio-cultural fabric of countries all over the world: habits and behaviour will change, new products and services will improve people’s lifestyles, cities will be reshaped and, above all, society will transform itself in its complexity.
The focus shifts from the self-driving car to the self-driving society, as Giulio Ceppi defined it in his university course.
Mobility automatization will lead to the transformation of the society as a whole
This work is the result of the collaboration between the Giannino Bassetti Foundation and the Design School of Politecnico di Milano, for whom Self Driving Society @2030, the Final Synthesis Laboratory of the Master in Integrated Product Design took place in November 2017, created and coordinated by prof. Giulio Ceppi.
Mobility automatization will not only have an impact on the transportation industry itself, it will lead to the transformation of the socio-cultural fabric of countries all over the world: habits and behaviour will change, new products and services will improve people’s lifestyles, cities will be reshaped and, above all, society will transform itself in its complexity.
The focus shifts from the self-driving car to the self-driving society, as Giulio Ceppi defined it in his university course.
A lot of innovation opportunities but also numerous innovation responsibilities
On the one hand, this broader perspective allows stakeholders to identify a richer scenario for opportunities and innovation, while on the other it compels all actors to develop and better articulate discourse on the societal impact of this technological transformation; discourse that starts with governance and policy-making (to which the paper devotes an entire chapter) but is also able to involve all stakeholders touched by digital technology innovation, citizens included.
The white paper implicitly covers innovation opportunities and innovation responsibilities, the two main areas to emerge from the analysis of the self-driving society. How can these two (often but wrongly identified as opposite) aspects of innovation be integrated?
A lot of innovation opportunities but also numerous innovation responsibilities
On the one hand, this broader perspective allows stakeholders to identify a richer scenario for opportunities and innovation, while on the other it compels all actors to develop and better articulate discourse on the societal impact of this technological transformation; discourse that starts with governance and policy-making (to which the paper devotes an entire chapter) but is also able to involve all stakeholders touched by digital technology innovation, citizens included.
The white paper implicitly covers innovation opportunities and innovation responsibilities, the two main areas to emerge from the analysis of the self-driving society. How can these two (often but wrongly identified as opposite) aspects of innovation be integrated?
Empowering the development of the Self-Driving Society through design thinking
Building upon experience gained in the university, the work proposes the discipline of design and its methodologies as key tools to responsibly define and build a future society immersed in automated mobility systems. To support this proposition the paper presents some design tools that were specifically created for the university course, and showcases a selection of students’ projects that are particularly apt in describing the richness and value of what the authors define as a responsibility-driven design approach.
Empowering the development of the Self-Driving Society through design thinking
Building upon experience gained in the university, the work proposes the discipline of design and its methodologies as key tools to responsibly define and build a future society immersed in automated mobility systems. To support this proposition the paper presents some design tools that were specifically created for the university course, and showcases a selection of students’ projects that are particularly apt in describing the richness and value of what the authors define as a responsibility-driven design approach.
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Responsibility Driven Design for the Future Self-Driving Society by Giannino Bassetti Foundation is licensed under a Creative Commons Attribution-NoDerivatives 4.0 International License.
AUTHORS
Interdisciplinary Designer & Researcher,
Senior Consultant for the Bassetti Foundation
Adjunct Professor at Politecnico di Milano,
Secretary General of the Bassetti Foundation
CONTRIBUTORS
Science & Technology Writer;
EU and International Initiatives Designer at the Bassetti Foundation
Foreign Correspondent for the Bassetti Foundation;
Board Member of the Journal of Responsible Innovation
